Google has officially launched its online Google Store in India, marking a significant shift in its retail strategy by allowing Indian consumers to purchase Pixel devices directly from the company for the first time. Previously, Google relied on third-party retailers like Flipkart and Amazon for sales. This move underscores India's importance to Google, as the country's smartphone market grew 4% last year with 151 million units shipped, highlighting its potential for growth and profitability.
What's Available
The Google Store India offers a comprehensive range of Pixel products, including:
Smartphones: Pixel 9a, Pixel 9, Pixel 9 Pro, Pixel 9 Pro XL, Pixel 9 Pro Fold, Pixel 8a, and Pixel 8 Pro.
Wearables: Pixel Watch 3 and Pixel Buds Pro 2.
Accessories: Official cases, bands, power adapters, and charging cables.
This direct-to-consumer approach ensures product authenticity and provides customers with a seamless shopping experience.
Exclusive Launch Offers
To commemorate the launch, Google is offering several promotions valid until June 30, 2025:
No-Cost EMI: Available through HDFC Bank and over 15 other select banks, allowing customers to pay in easy installments without additional interest.
Instant Cashback: Customers can receive instant cashback when paying via EMI using select HDFC Bank credit cards.
Exchange Bonuses: Through a partnership with Cashify, customers can trade in their old smartphones for additional discounts. Existing Pixel users may receive extra benefits when upgrading.
Google Store Credits: Purchases of select Pixel products come with store credits for future purchases. For example, buying a Pixel 9 Pro or Pixel 9 Pro XL grants ₹10,000 in store credit.
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